Sondhelm Partners is the premier provider of integrated distribution, marketing, and public relations for the asset management industry 

Sondhelm Partners Recognized by Hedgeweek as Best Third-Party Marketing Firm in US for Third Consecutive Year

hedgeweek-2024

Hedgeweek recently recognized Sondhelm Partners as the Best Third-Party Marketing Firm in the US in 2024, an award Sondhelm has won for the third year in a row.

brand positioning for asset managers

“Our story needs some work.”

Distribution Help For Fund Managers

“Our sales team could use some direction.”

Marketing firms for asset managers

“Our email-blasts just aren’t gaining traction.”

PR for portfolio managers

“We aren’t getting the news coverage we deserve.”

Help for asset managers with mergers and acquisitions

“We want to buy mutual funds to grow AUM or sell our funds to a firm with stronger distribution.”

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Are you on track to meet your goals? What’s working and what’s not? What improvements can you make? Take our growth assessment to understand your opportunities for growth. You will also receive our complimentary report, “How to Rethink Your Growth Strategy Now."

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Stay Well-Informed With Our Latest Insights

Insights


How Financial Marketers Can Break Through Today’s 8 Second (MAX) Attention Span

October 06, 2025

Learn how wealth and asset managers can break through today’s short attention spans and connect with prospective and current investors.

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TikTok for Financial Firms 101

September 23, 2025

Find out how asset and wealth managers and other financial services firms can use TikTok effectively.

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Top Financial Marketing Compliance Challenges and How to Overcome Them

September 16, 2025

Learn the compliance complexities faced by people promoting financial products and services and what they can do to avoid reputational and financial trouble.

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Local SEO for Wealth Managers: How to Get Found by Prospective Clients in Your Area

September 08, 2025

Find out what you must know about local SEO so your financial firm can be found online by prospective investors in your area while maintaining the professional standards the industry demands.

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In The News


How One Small Tweak Can Boost Advisor Search Visibility

October 06, 2025

Simple technical fixes can transform financial advisors’ online visibility in AI search engines, but most remain invisible due to basic oversights. Dan Sondhelm opined for Financial Planning.

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T. Rowe Marketing Head Exits Before Major Brand Push

September 23, 2025

T. Rowe Price's Theresa McLaughlin exited in June, just months before the firm's active ETF brand push. Dan Sondhelm shares insights in Ignites.

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Why Story Beats Digital For RIA Growth With Wealthy Clients

September 04, 2025

Most RIAs obsess over investment performance while wealthy prospects lose sleep over completely different problems—the disconnect is killing growth. Dan Sondhelm shares insights in Financial Advisor Magazine.

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